
La unidad de Social Commerce de VKNG Group fue reconocida por TikTok Shop México por su trabajo con marcas, creadores y afiliados para convertir contenido y recomendación en resultados de negocio.

VKNG Group fue reconocido en el TikTok Creative Partner Summit LATAM 2026 con TikTok Scroll Stopper y, por segundo año consecutivo, Partner of the Year, consolidándose como partner estratégico de TikTok en LATAM.

Adlatina conversó con Marilyn Martinez y Bibiana Rosique, advisory board members de VKNG Group, un ecosistema end-to-end para marcas, con servicios que combinan estrategia, creatividad, producción de contenido, creator marketing, social media, paid media y social commerce.

Visión Comercial Deportiva y VKNG Group establecieron un nuevo récord en la categoría Fashion de TikTok Shop México, luego de que una estrategia de live shopping generara más de $350 mil pesos en ventas, 1,900 productos vendidos y 10.5 millones de impresiones durante una transmisión de 10 horas.

Tras encabezar Agency Partnerships en TikTok for Business, la ejecutiva se integra al Strategic Advisory Board de VKNG con foco en Growth, Platforms & Partnerships. VKNG Group incorporó a Marilyn Martínez como Strategic Advisor, dentro de su Board, en una etapa enfocada en ampliar su relación con marcas, plataformas y socios estratégicos.

VKNG Group desarrolló Massive Recommendation Content (MRC), un modelo operado por VKNG SAGA que escala la recomendación de productos a través de miles de contenidos simultáneos, logrando más de 100,000 videos y lives en menos de dos meses.

VKNG Agency anuncia su rebranding y evolución a VKNG Group, un ecosistema creativo end-to-end que integra estrategia, creatividad, tecnología y social commerce para impulsar el crecimiento de marcas globales a través de soluciones in-house que inspiran, conectan y generan resultados de negocio.

VKNG Group, una startup mexicana especializada en marketing digital, fue reconocida como “Partner of the Year” en el TikTok Creative Partner Summit LATAM 2025.

Con más de dos décadas de trayectoria, Rosique llega para fortalecer la visión estratégica de VKNG Group.

Diego A. Díaz, fundador y CEO de VKNG Group, afirma que actualmente se consolidan como el primer grupo independiente latinoamericano con tres certificaciones oficiales de la plataforma: TikTok Creative Partner, TikTok Agency Partner y TikTok Shop Partner.

Viking Agency is the leading all-in-one creative marketing group, specialized in surpassing clients' goals worldwide through a wide range of in-house services: TikTok Marketing, Authentic Content Production, Community Management, Creator Marketing and Ads & Campaigns.

Building a TikTok-first creative strategy to drive results.

VKNG Agency se ha posicionado como una de las agencias más importantes del marketing digital.

Por medio de TikTok Creative Exchange, Vinte, la desarrolladora de viviendas líder en México, trabajó con VKNG Agency para impulsar el posicionamiento de su marca en la plataforma.

El uso de enfoques de contenido auténtico ha llevado a un aumento del 70 por ciento en ventas a algunas empresas

El futuro del marketing digital muestra las tendencias emergentes que se presentan como oportunidades para el cierre del 2023 y el arranque de 2024.

El festival South by Southwest (SXSW) 2023 presentó una sesión exclusiva organizada por TikTok en Austin, Texas, con su TikTok Marketing Partner VKNG Agency, titulada “Reaching LATAM: How advertisers can succeed in this diverse and culturally rich market” (Llegando a LATAM: Cómo los anunciantes pueden tener éxito en este mercado diverso y culturalmente rico).

El área de marketing trabaja
principalmente en la generación
de contenidos virales.

VKNG Agency, la única agencia latinoamericana en ser TikTok Creative Partner a nivel global.

Con más de 3 millones de followers
y 50 millones de likes en su propia cuenta
(@viking.agency), VKNG destaca como
la agencia #1 de TikTok Marketing.

El área de marketing trabaja
principalmente en la generación
de contenidos virales.

Este festival sobresalió por su innovación, brindando una variedad de ponencias y talleres.
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